
Michiel Hoogenboom
Meet Michiel Hoogenboom, driving Cense’s growth through strategic partnerships and direct sales, enhancing our commercial success and client engagement.
Michiel (Michael) Hoogenboom is a business leader renowned for his exceptional ability to drive growth and innovation. With 15 years at Microsoft, Michiel played a strong in the Senior Leadership Team, spearheading strategic business and marketing initiatives for ERP & CRM solutions, and significantly boosting market expansion and revenue growth. As a partner at Business Models Inc. for over 7 years, he led client engagement teams and expertly guided major corporations such as IKEA, T-Mobile, and Microsoft, as well as dynamic scale-ups, through transformative growth strategies with a strong focus on technology. Based in Rotterdam, Michiel’s passions include martial arts, sailing, and spending quality time with his family.
See also

Dr. Firas Nadim Habach
A leading voice in financial crime compliance and innovation compliance, Dr. Firas Nadim Habach brings deep expertise across banking, digital assets, and regulation. From senior roles at JPMorgan, Deutsche Bank, and Sygnum Bank, board mandates at pioneering projects, to his current position at Revolut, where he is the MLRO for Central Europe, he’s shaping compliance strategies at the highest level.